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Email Marketing Manager — Remote
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Blog
Make emails work for you
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Email Marketing Manager — Remote
Account Manager
Blog
Make emails work for you
Timing & Cadence: How to Align App Emails With User Revenue Triggers
Ksenia Larina 8/19/25 Ksenia Larina 8/19/25

Timing & Cadence: How to Align App Emails With User Revenue Triggers

Timing and cadence aren’t background settings — they’re revenue levers. Apps that sync email to user behavior and lifecycle moments see higher CTRs, stronger retention, and sustainable LTV growth.

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Deliverability as a Revenue Lever (Not Just a Technical Issue)
Ksenia Larina 8/18/25 Ksenia Larina 8/18/25

Deliverability as a Revenue Lever (Not Just a Technical Issue)

Landing in spam costs apps real money. Discover how authentication, engagement, and reputation management translate into higher LTV and revenue growth.

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Revenue Benchmarking: Email’s Contribution to LTV in B2C Apps
Ksenia Larina 8/14/25 Ksenia Larina 8/14/25

Revenue Benchmarking: Email’s Contribution to LTV in B2C Apps

Discover ERS benchmarks for top B2C app categories, how to calculate email’s impact on LTV, and tactics to grow revenue share by 15–40%.

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Bundling Pushes: Email + Push Combos for Revenue Spikes
Ksenia Larina 8/13/25 Ksenia Larina 8/13/25

Bundling Pushes: Email + Push Combos for Revenue Spikes

Bundling push notifications with email isn’t just about doubling touchpoints — it’s about sequencing them to work together for higher engagement and revenue.

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